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This is awesomely cool. There's a stat I heard years ago that 8 of 10 small businesses fail but those that survive can account for 50 percent of new job growth in the lifeblood of a community. Sounds like she has a niche, something different to offer and can "sell the sizzle," as late ISU J-school advertising prof Jack Engel used to say. As the son of a single-parent small business owner, much love and respect. Thanks for telling this story!

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